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ATD Issues call for convention workshop ideas

Successful Dealer Staff April 17, 2014

Workshop proposals for the 2015 NADA and American Truck Dealers Convention & Expo are now being accepted.

Each workshop proposal should be new content – not previously presented – on a timely topic of broad interest to new car or commercial truck dealers and their managers, NADA says. Each proposal should include a title, synopsis, learning objectives, presentation format and 60-second video clip covering the workshop’s main focus.

The deadline to submit a proposal is 5 p.m. ET on May 2, 2014. The NADA and ATD selection panels meet in June, and will inform those who submit proposals of their status by July 18.

Thousands of dealers and their employees, as well as other industry professionals, looking to learn about strategies for profitability and growth attend the workshops, which will presented up to three times over four days at the convention, NADA says.

“There’s no other opportunity like this in our industry to share creative growth strategies and solutions with such a large group of retail professionals who are all looking for a competitive edge,” says Wesley L. Lutz, chairman of NADA’s Dealership Operations Committee.

The workshops will cover all facets of the dealership business through a variety of tracks tailored to key operational areas. The tracks are Dealer/Executive, Internet and Marketing, Human Resources, Legal and Regulatory, Sales, Business Office/F&I, Parts and Service and Body Shop.

To submit a workshop proposal, including a video clip, visit www.nadaconvention.org for instructions.

The NADA and ATD convention runs Thursday, Jan. 22, to Sunday, Jan. 25, 2015 in San Francisco.

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