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Lucas Deal

Prioritizing repair shop workload

Two trucks show up at your gate at 8 a.m. One truck belongs to an owner-operator, who says he needs a two-hour repair. The other is a driver for a large local ...

Building a customer loyalty program

The heavy-duty trucking industry prides itself on relationships. Relationships between suppliers and distributors. Between distributors and end users. Between suppliers and OEMs. Even between competing OEMs. It’s an industry where loyalty is earned, ...

Beefing up the core(s) of your business

Are cores a part of your core business? If they are, you know how valuable they can be. And for those of you who don’t, the Technology & Maintenance Council (TMC) wants to ...

How do you build a customer loyalty program?

Creating a customer loyalty program requires research, development and, most of all, patience. A loyalty program isn’t built in a day. For a business looking to build a loyalty program, Marx says it’s ...

Why would you want a customer loyalty program?

Customer loyalty programs are great resources because they help tether customers to a business, says Tom Marx, president and CEO at The Marx Group. Good businesses have loyal customers. Loyalty programs reward those ...

GALLERY – TMC’s trade show concludes

The 2015 Technology & Maintenance Council (TMC) Annual Meeting's trade show exhibition concluded Wednesday with a three-hour viewing period. Wednesday also was one of the busiest educational days at TMC, with five study group ...

GALLERY – TMC continues in Nashville

Tuesday was a big day for exhibitors at the 2015 Technology & Maintenance Council (TMC) Annual Meeting Tuesday in Nashville. With only a few technical and educational sessions scheduled, the six hours of available ...

GALLERY – TMC Annual Meeting kicks off in Nashville

The 2015 Technology & Maintenance Council (TMC) Annual Meeting is underway in Nashville. Here are some photos of the event's busy official first day.  

Trailer dealers to hold training webinar series

The North American Trailer Dealers Association (NATDA) has officially launched its free dealer training webinars serires for active members. NATDA’s Dealer Education is a member benefit helping dealers ultimately grow and increase sales ...

Blazing a trail: How DTNA’s Angelique Pierce is doing her part to increase diversity in the trucking industry

Angelique Pierce didn’t join the Used Truck Association (UTA) to set milestones. She wasn’t looking to walk new paths, or break barriers. She just wanted to help. The fact she’s been able to ...

The heavy-duty aftermarket is going racing

Seeing a muscle car at the NADA/ATD Convention & Expo is nothing new. But for aftermarket businesses, their trade shows are pretty heavy-duty specific. So when a car as impressive as Doug Winters' ...

GE Capital points arrow up for trucking in 2015

GE Capital has published research projecting trucking industry trends for 2015, and their information seems generally positive for the dealer marketplace. Available on the company’s website, GE Capital is anticipating another positive calendar ...

FTR reports strong January Class 8 orders

FTR has released preliminary data showing January 2015 North American Class 8 truck net orders at 35,060 units.  While orders cooled from the torrid pace of 2014Q4, FTR says this is the ...

Carpenter tapped to lead Donaldson

Donaldson announces Tod Carpenter, currently the company’s Chief Operating Officer (COO), has been named President and CEO, effective April 1, 2015. As part of the CEO succession process developed by the Donaldson Board ...
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