State of Freight
Join Noel Perry and Larry Gross, senior consultants with leading transportation forecasting firm FTR Associates, and Avery Vise, head of trucking research and analysis for Randall-Reilly, for a discussion of the latest trends in freight demand, trucking capacity and costs.
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How to Develop Your Company’s Value Proposition to Promote Sales
How effective is your company in identifying and defining its value proposition? What is a value proposition? Why is it important? Your ability to identify and clearly define your company’s value proposition is an important process that can directly affect your company’s financial future.
In this complimentary webinar, Tom Marx, president and CEO of the Marx Group, will help you understand the purpose and goal of your value proposition, and give you techniques and tips to help you clearly define it so you can effectively communicate it to customers and other company stakeholders.
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Surviving the Recovery
Better times are ahead, and to make the most of the industry rebound, you need to prepare. Make sure you’re ready to meet growing customer needs – and maximize your profits – through strategic inventory building and careful cash flow management and budgeting.
Bruce Plaxton, president of BGP Marketing Solutions and a 30-plus year industry authority on distribution strategies, remanufacturing and branding, will explore actions you need to take now to make sure you’re not left behind when the market recovers. Plaxton – who has authored more than 100 technical and business articles and provided consulting to a broad range of businesses, including Fortune 100 companies.
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“Assessing Repair Needs Quickly”
Rapid Repair AssessmentTuesday, July 27, 2010 2:00 PM – 3:00 PM CDT
Uptime is king, and fleet owners need their outside service providers to diagnose problems ASAP. This webinar will address fleet expectations and service providers’ best practices to meet them and will review the efforts of the Technology & Maintenance Council’s Service Provider Committee on the issue. Our panelist are David Foster, VP-Maintenance, Southeastern Freight Lines and Charles Voyles, Service Director of Truck Centers and Chairman of the TMC Service Provider Committee.
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“Anatomy of a Turnaround”
Learn how to gain the upper hand in this survival-of-the-fittest economy. Renowned turnaround expert Richard Wirth will present the how’s and why’s of preparing for the worst before a crisis hits. Learn how to stop a grass fire from becoming a forest fire by spotting the reasons why companies fail and how to recognize the opportunities that make them thrive. Wirth provides real-world, actionable tactics for business survival strategies.
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“Outlook For Freight Demand”
The outlook for the economy seems to change hourly as everyone pounces on the latest indicators. Join our knowledgeable analyst as Bob Dieli sorts through the data to see where the economy in general and the trucking industry in particular are headed in the coming months.
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“Succession Planning: Protecting the Future of Your Business”
You have worked hard to build your business and make it a success. Protect that legacy and the future of your employees by preparing now through succession planning. Allen Phibbs, Operations Professional Advisor with Keith Ely & Associates and Chris Martens with Martens & Associates will explore the steps business owners need to take to ensure their business thrives in the right hands when they retire or unexpectedly can no longer lead their operations. These tactics and tips will help ensure your successors are who you want them to be and that the legal and financial transition is as painless as possible.
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“Shop Technologies”
Keeping your service facitity state-of-the-art requires evaluating and integrating the right technologies to maximize effiency and productivity. The new tools and systems that can take your shop to the next level will be the focus of the fourth in a series of monthly business building Webinars.
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“How to Bulletproof Employment Practices from Hiring to Termination”
Employees can be a company’s greatest asset – or its worst liability if proper employment practices are not in place. Learn the tools and processes your company needs to keep its employment policies on track and in compliance. This complimentary business building webinar, the fifth in a monthly series, features John P. Boggs, a veteran attorney specializing in employment law and a managing partner of Fine, Boggs and Perkins LLP.
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“Fraud: Spot It, Stop It”
So you’re surviving the downturn by making strategic cuts – trimming operational expenses, including employees, where necessary. You also successfully motivated your remaining employees to do more than ever before. But before you continue with the new business as usual, take a look at your remaining workforce and consider fraud and theft may be costing you more than the sacrifices you made.
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“Add It Up: Strategies for Calculating, Communicating Your True Value to Customers”
Don’t lose business to a competitor over price – level the playing field. You bring more to your customers than just a product. But with today’s price-driven procurement, if you don’t calculate and communicate the total value you bring to your customers, you could be losing business.
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“Add It Up: Your Business, Your Brand”
Who are you, and more importantly, who do your customers think you are? Your brand is your company’s most valuable asset. Cultivating it and expressing it effectively will help you keep customers and gain new business.
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“Grow What You’ve Got”
It’s a tough market and everyone is fighting for the same dollar. Growing business with your existing customer base not only boosts sales but it further strengthens the bond between your business and theirs.
Chuck Marrale, president of One on One Sales Development, Inc., will demonstrate effective strategies for growing business with the customers you already have.
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“Prospect With A Purpose”
Identify, investigate and win your next customer by prospecting smarter than your competition. The more you know, the more you grow, and this Webinar will show you how to deep-dive into market intelligence to identify new customers and custom tailor your suite of products and services to their exact needs, turning the temperature up on those cold calls.
This Webinar features Gary Meteer Sr., director of sales and client services for the Commercial Vehicle and Automotive Aftermarket teams at R.L Polk & Co. Meteer is responsible for the implementation of the commercial vehicle market strategy and all aspects of new business development, and shares his expertise and experience with you during this complimentary Webinar.
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“Innovate Your Inventory Management”
Tough times mean tough choices. Cutting costs and micro-managing every expense has been the norm during the downturn, and most dealers and distributors have kept parts inventory levels to the absolute essentials. But finding the balance between lean inventory management and still meeting customer expectations can be a fine line.
Vendor Managed Inventory (VMI) can help you reduce stock-outs, increase inventory turns and reduce administrative costs. VMI participants across the supply chain enjoy improved profitability and increased market share. If you’re not using VMI, or have not yet scaled your program across all your key suppliers, you may be at a competitive disadvantage.
Join Max Buchanan, heavy duty industry director at Datalliance, for a complimentary Webinar exploring how VMI works and the benefits to both you and your supplier partners. This session will feature case study summaries and a perspective from a business owner who is using VMI to improve his inventory management and overall customer satisfaction.
