X

Volvo renews sponsorship of America’s Road Team

Successful Dealer Staff October 22, 2013

Unknown-1Volvo Trucks announced Monday it will remain the sole sponsor of America’s Road Team through next year.

“It’s an honor to be part of the America’s Road Team program,” says Gӧran Nyberg, president of Volvo Trucks North American Sales & Marketing. “Volvo’s support of the Road Team spans more than a decade, and we continue to believe it’s one of the best ways to educate a wide audience about the essential nature of trucking and our focus on safety and the environment.”

America’s Road Team is comprised of professional truck drivers, called Captains, with millions of accident-free miles behind the wheel. The Captains speak to lawmakers, government officials, students, regulators and other drivers to help raise awareness about highway safety and foster understanding about the crucial role that trucking plays in the economy.

Volvo Trucks will continue its sole sponsorship of America’s Road Team in 2014.  The Road Team travels the country with this Volvo VNL 780 and the American Trucking Associations’ Image Trailer, delivering messages about highway safety and the essential nature of America’s trucking industry.
Volvo Trucks will continue its sole sponsorship of America’s Road Team in 2014. The Road Team travels the country with this Volvo VNL 780 and the American Trucking Associations’ Image Trailer, delivering messages about highway safety and the essential nature of America’s trucking industry.

“The men and women serving on the Road Team are elite professional drivers and the ultimate ambassadors for our industry,” Nyberg said.

America’s Road Team Captains travel the country in a VNL 780 tractor, which they use to transport the ATA Image Trailer, a mobile experience trailer used during presentations. The Volvo tractor is equipped with a Volvo I-Shift automated manual transmission, Volvo’s full electronic stability program and integrated advanced collision avoidance technology.

Poll

Do you actively capture and use customer data?

Latest

Registration now open for CVOC

Rush Enterprises quarterly income soars

M&K Truck Centers breaks ground on new location

Popular

Caterpillar engine lawsuits consolidated, new suits continue to be filed

Rush Enterprises quarterly income soars

Successful Dealer Award finalist: Truck Centers, Inc.

Successful Dealer Award

Click here to read about the award and see the nominees for this year's award.