Old River Volvo acquires Parish Truck Sales

Lucas Deal

June 10, 2016

Old River Volvo, a three-location Volvo, Hino and Isuzu dealer based in Richland, Miss., has acquired the Parish Truck Centers, a Mack and Volvo dealer in Louisiana.

Lee White, president at Old River Volvo, says discussion regarding the acquisition began in January and the two sides reached a handshake deal in March. The transaction was made official on June 1.

“We are very, very excited,” White says. “Our management team feels like this greatly diversifies our business. Everyone is really excited about the opportunity.”

Old River Volvo’s new Louisiana locations in St. Rose (suburban New Orleans), Breaux Bridge (suburban Lafayette) and Lake Charles nearly doubles the company’s total workforce, and has expanded its technician staff from 47 to 70. The St. Rose and Breaux Bridge facilities are open 7 a.m. to 7 p.m. Monday to Friday and 8 a.m. to 2 p.m. on Saturdays. The Lake Charles facility is open 7:30 a.m. to 5:30 p.m. weekdays and 8 a.m. to noon on Saturday.

The St. Rose facility is 57,928 sq. ft., the Breaux Bridge location is 43,357 sq. ft., and the Lake Charles facility is 14,400 sq. ft.

White says the three new facilities allow Old River Volvo to provide coverage to its customers from the western Louisiana line to the eastern Mississippi border. The acquisition also positions the company to better serve the Mack users working at oil production facilities on the Louisiana coast. Old River Volvo also adds the Travis, Pitts, and Globe trailer nameplates in the acquisition.

White says he’s already receiving positive encouragement from end users.

“We have customers who have had a great experience with us and they are just tickled to death that we are taking those other locations,” he says.

Employees are excited as well.  “They’re glad to see the company is growing. Of course we’ve never been one to stay stagnant,” says White, who founded the company as a parts and service operation in 1982 and became the Jackson, Miss.-area Volvo dealer in 2001.

“From the early days of this company, our motto has been ‘we work harder’ and our employees live up to that each day,” he says.

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